Big Give, the annual 24-hour campus-wide online fundraising blitz, brought in nearly $5 million in donations to Berkeley Haas this year.
With a total of 830 gifts from donors to the school, Haas broke the previous record of 806 gifts in 2019, raising $4,971,688. The event kicked off virtually on March 10 at 9pm and ran until 9pm on March 11.
In addition to being No. 1 on the leaderboard, again, for the most money raised by a department, school, or college, Haas also claimed prizes for:
- The top two funds with the most unique international donors
- The top three funds with the most unique donors all night
- The top three funds with most unique donors all day
Other successes include claiming a total of $171,250 in challenge matches donated by Scott Galloway, MBA 92, Marty McMahon, MBA 01, Keith and Wendy (Bleiweiss) Lohkamp, both MBA 96, Douglas Herst, BS 65, and Carolen Herst, BA 64, and Haas Dean Ann Harrison.
“The past year has been challenging in so many ways, but Big Give and the generosity of our community is truly a bright light,” said Tracy Mills, executive director of Berkeley Haas Development and Alumni Relations.”We’re so grateful to everyone who came together and gave back to Haas this year in a show of collective strength and “beyond yourself” spirit that makes us proud.”
Throughout the day, Haas featured special alumni videos on social media of people who “light the way” for others.
Participants included:
Writer and former pro basketball player
Senior director of Scalable Solutions, Year Up
Global head of retail & CPG, Snowflake
Running back, Miami Dolphins
Sr. Director of Marketing, Revolution Foods
Olympic Gold Medalist and world record holder
Professional athlete, USA Swimming
CEO of Netreo
Big Give launched in 2014 to give the entire Berkeley community—alumni, parents, students, faculty, staff, and friends—the chance to come together to support favorite schools and programs, and to help those schools and programs win prize money.
If you missed Big Give, it’s still possible to donate.
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